DecideAct signs with the national church of Iceland

DecideAct has signed a contract with The Evangelical Lutheran Church of Iceland (the national church of Iceland). The church will use DecideAct’s digital tool for strategy implementation to create coherence and alignment between the church organization and the local congregations.

DecideAct A/S [ACT]

Company Announcement No. 9-2021:

About DecideAct A/S [ACT]

We are pleased to announce that DecideAct now enters into a new business field as we have signed with the first national church and are welcoming The Evangelical Lutheran Church of Iceland as a DecideAct customer.

The Evangelical Lutheran Church of Iceland (the national church) is a free and independent religious community with a membership at around 65 percent of the population. The church is organized into 266 congregations around the country, serving under one bishop. The current bishop is Agnes M. Sigurðardóttir, Iceland’s first female bishop, who assumed office in 2012.

The church will use DecideAct’s digital tool for strategy implementation to create coherence and alignment between the church organization and the local congregations when new initiatives are to be rolled out. This is very much about getting the local churches involved in the best possible way and connecting the units that need to be engaged. The national church will be the first DecideAct client to use ecosystem solution.

CSO and Co-founder of DecideAct, Bjarni Snæbjörn Jónsson states: “The contract with the national church of Iceland is an interesting step for us, as we are entering a new field with our solution. We are looking forward to supporting the national church with their strategy implementation, and I am convinced that we can learn a lot from helping an organization with this blend of a hierarchical and democratic structure and apply this knowledge to similar organizations in other markets.”

He says that for DecideAct, the national church of Iceland is a new type of customer composed of central operation and local congregations chosen by the population, and with a high degree of autonomy. “Structurally it can be compared with companies working with ecosystems – and we have a solution specifically designed for that purpose,” Bjarni Jónsson concludes.

This press release constitutes inside information that DecideAct A/S is obliged to make public pursuant to the EU Market Abuse Regulation 596/2014. The information was sent for publication, through the agency of the contact persons set out below, at the time stated by the Company’s news distributor, Cision, at the publication of this press release.