Bambuser becomes the first global live shopping provider to launch a full-service offering with Bambuser Plus
Stockholm – September 1 2022 – Today Bambuser presents Bambuser Plus, a new business unit dedicated to supporting retailers in all aspects of Live Shopping as a result of an increasing demand from existing customers. Bambuser Plus will include services such as retail strategy, creative & production, influencer marketing and education.
The demand for strategic, educational and creative support within the live commerce sphere has rapidly increased since Bambuser launched its Live Shopping solution in late 2019. The Live Shopping adoption is steadily growing, as metrics show. During Q2 this year the number of unique viewers in the One-to-Many solution amounted to over 5.1 million, an increase by 286% compared to last year (Bambuser Q2 Metrics).
“The services of Bambuser Plus are a significant value-add for Bambuser’s customers, enabling them to efficiently integrate Live Shopping into their retail strategies and achieve even higher results. This strengthens our position as the world leader in Live Shopping.” says Maryam Ghahremani, CEO at Bambuser.
The vast amounts of unique and valuable data paired with experience from more than 41,000 Live Shopping events and collaborations with more than 35,000 unique creators is what sets Bambuser Plus apart and what will add unparalleled expertise to its customers. With the launch of Bambuser Plus, the acquisition of the influencer agency Relatable is completed as their services merge into this offering.
Bambuser Plus’ offering consists of:
- Integrated Strategy
- Creative and Production
- Influencer Marketing
- Education and Training
