Starbreeze: Increased Engagement Continue to Pay Off - Redeye

Starbreeze efforts and strategy to release “Seasonal Content” in Payday 2 continue to pay off. While net sales were below our estimate, the major negative impact came from a weaker dollar and no royalty income from Geminose until the next quarter. During April-June we could track the player activity on Steam which showed an increase of 30-40%. The correlation between activity and net sales on the platform is high due to the fact that net sales on Steam increased 38% in USD.

Länk till analysen i sin helhet: https://www.redeye.se/research/818848/starbreeze-increased-engagement-continue-to-pay-off?utm_source=finwire&utm_medium=RSS