Starbreeze: Work-for-Hire Partnership with Strategic Potential - Redeye

Starbreeze has announced a partnership with Krafton, the South Korean gaming giant behind PUBG. Krafton, a major player in the free-to-play market, reported a record-breaking USD 1.4 billion in revenue in 2023, with USD 460 million—about one-third—coming from PC and console platforms. PUBG: Battlegrounds consistently attracts close to 800,000 daily players on Steam, making this partnership highly favorable for both the franchise and Starbreeze, according to Redeye.

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